Business Of Wrestling
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Analysis & Commentary
STAT DEEP DIVE
Why the Motor City Machine Guns market value is peaking right now
With over 1,800 combined matches, the Motor City Machine Guns are leveraging …
14 hours ago
STAT DEEP DIVE
Pro Wrestling Revolution's retail experiment in San Jose
Pro Wrestling Revolution bets on retail foot traffic in San Jose, testing …
1 week, 2 days ago
STAT DEEP DIVE
NXT is leaning into a ratings gamble with special appearances
NXT's reliance on guest appearances masks a 9% drop in viewer retention …
1 month ago
TECHNICAL ANALYSIS
Nick Khan is betting that WWE is better off ignoring the internet
Nick Khan is taking WWE into a new era of corporate isolation …
1 month, 2 weeks ago
STAT DEEP DIVE
Joe Hendry's Challenge Is A Modern War Of Wrestling Metrics
Joe Hendry's viral videos have generated tens of millions of views, but …
2 months ago
CONTROVERSY
AEW's NFL mask pivot is a bizarre experiment in cross-branding
AEW is launching a full line of NFL-themed lucha masks. It is …
3 months ago
STAT DEEP DIVE
AEW is leaning hard on nostalgia to fix its attendance slump
AEW is using returning star power to combat attendance volatility, but the …
3 months, 2 weeks ago