Texas Rattlesnake
Austin 3:16
Attitude Era
Stone Cold Steve Austin — And That's the Bottom Line
Stone Cold Steve Austin didn't just wrestle — he changed an entire industry. His King of the Ring 1996 promo birthed "Austin 3:16," his rivalry with Vince McMahon defined the Attitude Era, and his six WWE Championship reigns made him the most popular superstar of his generation.
6×
WWE Champion
3×
Royal Rumble
Attitude
Era Icon
Austin's Greatest Moments
Austin 3:16 — King of the Ring 1996
After defeating Jake "The Snake" Roberts, Austin delivered the promo heard 'round the wrestling world: "Austin 3:16 says I just whooped your ass." The phrase became wrestling's most iconic catchphrase and launched a superstar into legend.
The Boss vs The Employee
Stone Cold vs Mr. McMahon was the defining rivalry of the Attitude Era — the working class hero giving his boss hell. The moment Austin drove a Zamboni into the arena and beat up Vince is one of WWE's most watched moments ever.
WrestleMania Return (2022)
At WrestleMania 38 in his home state of Texas, Stone Cold came out of retirement to deliver Stunners to Kevin Owens in front of 77,000 screaming fans. A perfect final act for one of wrestling's greatest careers.
Analysis & Coverage
Product Review
Stone Cold Classics & Cody Rhodes Collectibles: The Honest Fan Verdict on 3 Pieces of Essential WWE Merch
1 week, 3 days ago
Stat Deep Dive
Steve Austin beer runs and the math of a 15-show Vegas weekend
1 month, 2 weeks ago
Injury Report
Kevin Owens faces a long road back as Stone Cold intervenes in neck injury crisis
1 month, 2 weeks ago
Controversy
Stone Cold is coming to Fortnite and the glass shattering is digital now
1 month, 3 weeks ago
Latest News
Why Stone Cold Steve Austin Likes WWE Unreal Even Though He Was Prepared To Hate It
Wrestling Inc·None
Stone Cold Steve Austin Says He Might Come Back To WWE, But Not For One Last Match
Wrestling Inc·None
WWE's Steve Austin Comments On Kevin Owens' Neck Injury, Says He Recommended A Doctor
Wrestling Inc·None
Steve Austin Praises WWE's Chelsea Green: 'She's Pretty Fearless Out There'
Wrestling Inc·None
Steve Austin Admits Huge Chip On His Shoulder Helped Fuel His Rise To WWE Stardom
Ringside News·None
Steve Austin Says He Has Moved On From the Stone Cold Persona
Ringside News·None
Steve Austin Explains How “Austin 3:16” Became Wrestling’s Unofficial Holiday
Ringside News·None
Steve Austin Says Wrestling Lost Its “Outlaw Days” When Scripted Promos Took Over
Ringside News·None
Steve Austin Says He Could Still Thrive In Today’s WWE Despite Scripted Era
Ringside News·None
Steve Austin Says He Doesn’t Have the “Match Itch” Anymore
Ringside News·None